Posts Tagged ‘website’

Business Tips

Thursday, August 25th, 2011


Dex One – Your Online Business



August’s Question of the Month


Posted August 1st, 2011 by ybo

Q: I work for a general contractor who specializes in “green” building. We do new builds, and remodels, offering solar panels, solar water heaters, radiant heating/cooling, and sustainable roof coatings. Although we do all of this, the best income and most cost effective service we offer is the roof coatings. Do you have any suggestions as to a way to reach our clients besides telephone book ads, and of course our website?

A: Thanks for your question. Thanks also for your listings in the Dex print directory and DexKnows.com and congratulations on two great-looking websites.

You’ve obviously covered those bases but here’s something new to consider: online recommendations from clients. Marketing surveys consistently show that buyers check—and give a lot of credibility to—business or product reviews by consumers. You’ve been in business for almost 30 years and surely have a long list of satisfied customers. Now’s the time to tap into that goodwill.

Ask your clients to give you positive reviews on your listing pages on DexKnows.com, Angie’s List, Yelp, Yahoo! Local and your Google Places page. They don’t have to do all of them but even one or two would be very helpful for you. And ask them to show some thanks by “liking” your Facebook page and posting positive comments about your business (including images of completed construction projects). As a bonus, reviews may boost the ranking on search engines for these pages, giving you more visibility online. Dex One offers a reputation management tool to clients to track reviews online.

One more tip: Your bread and butter business may be roof coating but your site is not ranking well on the search engines for that topic. Be sure to add more text and images about roof coating to your websites and all the sites mentioned above.

Good luck, and let us know how it goes!

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Give Us Your Information!

Wednesday, June 9th, 2010

connecting-customersYou’ve probably noticed that the website has been newly revised and updated. We are currently trying to fill in some missing information on our Member Directory. Check your listing for accuracy and fill out the form on the right hand side of the page for any updates. You can also email us a logo that we can add to your profile.

Keyword Search

We recommend searching for your business with keywords such as those that you would use to find your business in Google. If you’re not coming up under those search terms, try including them in your profile description.

Social Media

Make sure to include your Facebook and Twitter user ID. This is an important tool to optimize the way potential customers can contact you.

Good Advertising!

Remember, this may be the first contact a potential customer has with you … include a description of your business and what you offer. For a sample, check out the member listing for Alphabetix. They have done a great job harnessing the potential of this advertising tool.

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Free Workshop on Blogging at the Chamber office!

Saturday, May 29th, 2010

Join us for our next brown bag lunch.

Blogging and Your Business

June 17th
Noon to 1:00 PM
RSVP by June 16th: #503-668-4006 or chamber@sandyoregonchamber.org
Free and open to the public!

Websites with an active business blog draw 7 times more organic search traffic than business websites without a blog. Come learn how a blog, when used effectively, can not only captivate your website users, but convert those users into both customers and advocates for your business. Class taught by Kelly Allen of Alphabetix.

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Building a Successful Website for your Business – SBDC Class at Chamber Office

Friday, May 14th, 2010

The Sandy Area Chamber of Commerce office will be hosting a class presented through the Mt. Hood Community College-Small Business Development Center on May 27th!

Building a Successful Website for your Business

Learn the basics of creating and managing your website.

When: Thursday, May 27th, 10am-12noon
Where: SACC Office, 38963 Pioneer Blvd, Sandy
Fee: $30
Register in advance by May 24th with the SBDC: 503-491-7658 or bizcntr@mhcc.edu

We hope to see you here!

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Business Classes at Chamber Office

Friday, March 5th, 2010

SACC has a partnership with the Small Business Development Center at Mt Hood Community College, and is offering business classes open to the public in our chamber office!

There are three classes scheduled for this year:

Effective Marketing in Today’s Environment

Explore alternative marketing practices to reach a larger group of consumers.
Date: Saturday, March 20, 2010
Time: 1-4pm
Fee: $45

Building a Successful Website for your Business

Learn the basics of creating and managing your website.
Date: Thursday, May 27, 2010
Time: 10am-12noon
Fee: $30

Boosting Your Business Using Social Media Marketing

Embrace social networking as part of your overall marketing strategy.
Date: Thursday, September 30, 2010
Time: 10am-12noon
Fee: $30

Please Register at least 1 week in advance: Call 503-491-7658 or email BizCntr@mhcc.edu
All of the above classes are held at the SACC Office at 38963 Pioneer Blvd, Sandy, and are open to the public!

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